Who we are

Commericx was born from a simple conviction: that AI must generate real business impact, not just in presentations.

I have over 30 years of experience leading digital transformation across different industries and geographies. Before Commericx, I served as a C-level executive for more than 15 years at global technology and consulting companies. That experience taught me something fundamental: technology without strategy doesn’t create impact.

Today I’m also a professor in the IAE Business School MBA program, where I teach General Management—keeping me close to the real questions business leaders are asking about AI.

I hold a Ms. in Computer Science (UBA) and specialized in digital transformation at IAE, UCA, Darden, and the University of Vienna.

Juan Seoane

Founder & Principal Consultant

Meet the Expert Team

We’re senior consultants with years of experience in digital transformation and applied AI. Commericx brings a team with strong technical thinking applied to AI and automation.

AI that Drives the Business

It’s not about “adopting” AI because it’s trendy—it’s about using it with focus to create real competitive advantage: lower costs, faster execution, better decisions, and redesigned processes.

The Best Tools, Thoughtfully Chosen

We work with leading, scalable technologies backed by certified expertise. We select the right tools for your stack based on the use case, the data, and the operating model.